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Our Corporate Profile

Founded in 1986, Sim Siang Choon Hardware Pte Ltd is today one of the leading specialist retailers of bathroom, kitchen and home-improvement products in Singapore. Over the years, the company has grown into a major retailer and distributor, holding a portfolio of exclusive distributorship in bathroom and kitchen products numbering 42 brands. This ranges from sanitary ware, taps, showers, bathroom accessories, spas, vanity tops, sinks, and cooker hoods/hobs to shower screens totaling more than 1,000 line items.

With our main corporate showroom cum warehouse facility of 100,000 square feet at Changi South, Sim Siang Choon Hardware Pte Ltd is one of the pioneers in the one-stop concept for bathroom and kitchen products in Singapore. In addition to the company’s 25,000sq ft corporate showroom in Changi South, we have approximately 12,000 sq ft of retail space spread over 3 retail outlets located at Bukit Timah Road, IMM Building and Balestier Road.